Build a Playful Holiday

31 Jan '23

Build a Playful Holiday

Build a Playful Holiday

Lego has once again launched a playful holiday campaign for the coming festive season, featuring pop artist Katy Perry.

The ad campaign features children working together to create a large vehicle with various Lego elements before finding their creation outside, driven by the pop artist.

The vibrant colours and sounds of Katy Perry's song Firework frame the scene for children handing out gifts together from various themes like Marvel Superheroes, Star Wars, Princesses and more.

The festive season brings peace, joy and happiness and Lego has brought us yet again, another joyful campaign to emphasise the season.

As the year draws to an end, we hope you have enjoyed our Creative Cubes each month and found some inspiration or motivation to communicate your product or services differently. We hope you are able to stop and relax a little to energise yourself for another big year ahead. Here's to a creative and colourful 2023.

Merry Christmas from all of us!